Barcelona to Sport Beloved Rock Band's Logo in El Clasico
Spotify's Premium Partnership Influences Iconic Jersey
FC Barcelona will showcase a unique jersey in the upcoming El Clasico match, featuring the logo of manager Pep Guardiola's favorite rock band. This move is part of the club's partnership with music streaming service Spotify.
Iconic Logo Adorns Jersey for Prestigious Match
The jersey will proudly display the logo of Arctic Monkeys, the English rock band beloved by Guardiola. This unprecedented move marks the first time a non-sponsor's logo will appear on Barcelona's kit during an official match.
Spotify's sponsorship deal with Barcelona, announced in March 2022, grants the music giant exclusive rights to partner with the club on various initiatives, including jersey branding.
Partnership Highlights Music's Influence in Football
The collaboration between Barcelona and Spotify underscores the growing influence of music in football. Clubs worldwide are recognizing the power of music to connect with fans and enhance the overall matchday experience.
Guardiola's personal affinity for Arctic Monkeys further solidifies the authenticity of this partnership. The band's logo on the jersey not only represents Spotify's sponsorship but also serves as a tribute to the manager's passion for music.
Jersey Unveiling and Match Details
The special jersey will be unveiled before the highly anticipated El Clasico match against Real Madrid on October 16, 2022. The match will take place at the Santiago Bernabéu Stadium in Madrid.
Fans eagerly await the unveiling of the jersey, which is expected to generate significant excitement and buzz among football and music enthusiasts alike.
Additional Resources
- FC Barcelona and Spotify Announce Partnership
- Barcelona to Have Spotify as Main Shirt Sponsor
- Spotify and Barcelona announce new sponsorship deal
